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IAEE > NEWS > IAEE Partners with IndustryConnect to Offer Members Enhanced Online Strategies and Communications Opportunities

Susan Brower
+1 (972) 687-9207
sbrower@iaee.com

 

IAEE Partners with IndustryConnect to Offer Members Enhanced Online Strategies and Communications Opportunities

DALLAS, 21 October 2008 - IAEE Services, Inc., the for-profit subsidiary of the International Association of Exhibitions and Events (IAEE), has partnered with IndustryConnect to provide its members - especially large event show organizers - with a new option for a rich online community experience for their own events and throughout the year. The result is that IAEE show organizer members can focus on their events knowing that they are executing the most effective and profitable e-Media strategy possible.

Cathy Breden, CAE, CMP, executive director of IAEE Services said, “We are pleased to partner with IndustryConnect to promote the value to our members of having a focused e-Media strategy for their events.”

”IndustryConnect is very pleased to partner with IAEE, the world’s largest association in the exhibitions and events industry, to provide their members with the online technology and specialized staff necessary to execute an effective and profitable e-Media strategy.” explains Dave Einzig, CEO. “Now more than ever, trade show managers need to launch new e-Newsletter and web site services to engage their audience online, promote and add value to their events and discover significant new revenue channels. IndustryConnect has already partnered with over 50 of the nation’s largest trade shows to create new revenue generating online assets and we are truly excited to bring such solutions to additional IAEE members.”

As part of the partnership, IAEE members receive discounted pricing or adjusted revenue share formulas. For more information, visit http://www.iaee.com/about_iaee/iaee_services_partners.


About IAEE Services, Inc.
IAEE Services, Inc., a wholly owned subsidiary of the International Association of Exhibitions and Events™ (IAEE) that partners with industry suppliers and service providers to offer high quality, low cost exhibition products and services to the industry. Since 1928, IAEE continues to provide quality and value to its members through leadership, service, education and strong relationships. IAEE is the largest association of the exhibitions and events industry in the world, with a membership of show organizers, exhibitors and exhibition suppliers. Organizers of more than 20,000 exhibitions and buyer-seller events around the world are members of IAEE. Through the 2006 consolidation with the Center for Exhibition Industry Research (CEIR), IAEE delivers valuable industry research reports. For more information, visit www.iaee.com.

 

About IndustryConnect

IndustryConnect offers a broad range of solutions custom-tailored to meet the specific e-Media demands of the trade show professional. From attendee e-mail marketing systems to robust online communities that run around the show or all year long, IndustryConnect allows clients to better serve their respective industries while, at the same time, discover countless new ways to generate revenue online. Their mission is to help our members maximize the effectiveness of their usage of communications (email and Internet) to become the most important focal points of their respective industries as possible. For more information, visit www.industryconnect.com.


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