Empowering trade shows and industry associations to thrive in this digital age
B2B events are changing fast… Is your organization ready to compete?
IndustryConnect partners with leading trade shows and associations to provide their combined professional audience with a more engaging and productive event experience.
More than just a technology company, we bring the complete playbook and expert staffing needed to execute successful “smart event” initiatives. Whether you are looking to increase attendance, deliver more ROI to your attendees, exhibitors and sponsors or seeking significant new revenue channels, IndustryConnect is the partner you have been looking for.
What can IndustryConnect do for you?
Just Some of our Happy Clients
Our solutions are trusted by leading organizations worldwide
Explore our services and solutions:
Attendee & Member Acquisition
Referral marketing is one of the most powerful ways to drive new members to your community and increased attendees to your live, virtual and hybrid events.
IndustryConnect has been a leader in this area for many years with our VIP Guest Invites exhibitor co-marketing solution. Empower your sponsors, exhibitors, speakers and influencers to invite their industry connections to join them at your events and in your communities. Each get their very own customized marketing dashboard destination which includes HTML email invites, landing pages, banner graphics and social media sharing tools.
New – Introducing TrafficBoost!
Utilize our best-of-breed VIP Guest Invites solution at no cost by also offering TrafficBoost to your exhibitor base.
The result is that your exhibitors will now benefit from two highly effective ways to drive targeted traffic to their booth, all in one powerful pre-show marketing dashboard, and you find revenue instead of expense.
A crucial ingredient in any digital media plan is to ensure you are aggregating the right content, in the right cadence, to keep your global audience engaged on a regular basis. Doing this effectively ensures that you can regularly bring them back into your community, registering for your events, buying your sponsorships, consuming your content and, overall, staying connected to your brand.
A 365 digital community plan simply cannot thrive without the regular traffic that comes from a comprehensive audience engagement campaign. One that aggregates industry content from great sources and delivers it to your market on a consistent basis.
Our audience engagement solutions include:
- Industry e-Newsletters
- 365 News Aggregator
- Countdown to the Show
- Daily Update
- Exhibitor/Supplier Updates
- Social Media content campaigns
ENHANCE THE ATTENDEE EXPERIENCE
IndustryConnect is an exclusive partner and provider of Fuse Ignited for the trade show and conference space.
Fuse empowers event organizers to generate significant new revenue by bundling hotel, networking, nightlife and curated ‘Host City’ offerings around the event registration process. Organizers can now capture a much larger percentage of the attendee travel and entertainment budget, and those attendees can enjoy an elevated event experience.
LIVE, VIRTUAL & HYBRID EVENTS
IndustryConnect is an exclusive partner and provider of the Eventfinity all-in-one live, virtual and hybrid event management platform to the exhibition industry. Trusted by some of the world’s largest global event organizers and brands because it translates the power of live-to-virtual like no other platform available. One of the main reasons for this is vMeet, its proprietary video conferencing and broadcasting feature, seamlessly integrated into the entire user experience. See somebody you know in a workshop? Notice a friend popping into the global chat? Quickly and easily invite them to a one-on-one vMeet room to catch up face-to-face, just like a live event.
The Eventfinity platform can mange live, hybrid and virtual events, in any combination, all in one system. No more headaches of duck taping too many platforms together via API’s.
Some of the features include:
- Fully customizable portal site design
- Web browser and mobile app hybrid user experience
- Dynamic and enrollable agendas
- vMeet video conferencing with green room production tools
- Main Stage Theaters
- Video On-Demand Libraries
- Sponsor and Expo Halls with self-serve content
- Poster Halls with live presentation options
- Attendee Directory including robust networking features with built-in video conferencing
- Global chat
- Watch Parties, Networking Lounges and Chat Roulette
- And much more…
Integrated Sponsorship Sales Plan
The IndustryConnect team are experts at educating and engaging your exhibitors to drive both sales and participation.
We can even evaluate your offerings, from all of your different channels, and tie them strategically together into a single comprehensive sponsorship plan.
Streamlining your inventory, packages and sales processes will not only produce significant additional revenue and reduce required sales bandwidth, but also provide your sponsors and exhibitors with a more convenient and bundled way to allocate budget to your brands.
Most importantly... a great team!
Let’s face it, one of the biggest hurdles toward launching effective smart technology offerings, and integrating them properly into the rest of your existing business, is team bandwidth and expertise.
Partnering with IndustryConnect gives you a dedicated business unit that is uniquely skilled and solely focused on the strategy, execution and management of these growth opportunities.